The Faces of NM's River Industry

Cisco Guevara, the founder and heart of Los Rios River Runners, has spent a lifetime building a legacy that flows through every trip he runs. His deep ties to traditional and Native communities have created an ethos rooted in respect, connection, and sustainability, where every guest becomes part of the living history of New Mexico.

Brit is a dedicated river professional, photographer, and advocate with New Wave Rafting, bringing years of hands-on experience navigating and interpreting New Mexico’s dynamic waterways.

Misty Blakesly is a dedicated leader at The Mountain Center, advancing outdoor education and community-based programs that build resilience, leadership, and connection across New Mexico.

For nearly five decades, Bill and Will Blackstock have carried forward one of the most respected names in adventure travel and river outfitting. As the father-and-son leadership team behind Far Flung Adventures, they represent the evolution of a company that has helped define professional river guiding...

Wendy and Matt have over 30 years of professional river guiding experience and have owned New Mexico River Adventures for the last 13 years. When they purchased the company in 2011...

David Muhler is a longtime river outfitter, entrepreneur, and advocate whose work has helped shape the rafting industry in the Four Corners region.

Jared McClure represents the next generation of leadership in New Mexico's river industry. When he purchased the Santa Fe Rafting Company, an iconic outfitter established in 1984. He saw more than a rafting business; he saw an opportunity to preserve a legacy while building its future.

Billy “Big River Billy” Miller is a seasoned river professional who spends up to ten months a year on the water and owns his own guiding company. With deep knowledge of local history...